Friday, August 14, 2009

Get Ready to Add Social Media Monitoring to Your Morning Routine

What makes up your routine when you get into the office in the mornings? Grab a cup of coffee, check voice messages and emails, review the day’s to-do list, etc.? Better get ready to add another task to your list. In an online world of 24/7 tweets, facebook status updates and daily blogs, social media can wreak havoc on your company and brand if you aren’t monitoring what is being said. So, set aside 10 minutes to check the online activity happening while you’ve been away.

1. Check Twitter for company and brand chatter – estimated time: 2 minutes.

2. Scan Google Alerts – estimated time: 1.5 minutes.

3. Check Facebook stats – estimated time: 1 minute.

4. Answer industry-related LinkedIn questions – estimated time: 3 minutes.

5. Use Google Reader to check Flickr, Delicious, Digg and other social sites – estimated time: 2.5 minutes.

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